What factors make companies fail to adopt emerging technologies?

Innovating and adopting emerging technology is practically mandatory for any company, regardless of its segment of activity, due to systems and technology now supporting the business, and the way companies sell their products or provide services to their customers.

Everybody talks about emerging technologies and the importance of companies adopting such technologies that are super innovative and have great potential to transform the way we work. However, because they are still recent and have not been widely explored or tested, they generate insecurity and challenges at the time of adoption.

To adopt innovative technologies, it is necessary to understand the challenges brought with it and look for ways to facilitate massive adoption. After all, there is no point in just having one silo or department interested in adopting emerging technologies, if the rest of the organization does not understand the benefits of this change.

But what are the real factors that blocker emerging tech adoption within companies?

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