by Alan Hale (Red Hat)
The following article originally appeared here in the UK and here in Germany.
Who could have predicted the impact on mainstream businesses of data coming in via social media and mobile technology, the escalating importance of trends such as ‘big data’ or the move towards cloud computing that is now gathering momentum?
The sources of data coming into the enterprise IT infrastructure are proliferating, with new channels and touch-points constantly emerging at an unprecedented rate. Clearly, in an uncertain world, flexibility is a critical component of any business IT strategy.
With today’s customers choosing to interact through multiple channels, businesses are wasting time and budget ‘hand-carrying’ information from application to application, frequently without adding value at best and introducing human error at worst.
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